About Curated Jordan

Where an American understanding of luxury travel meets Jordanian hospitality and tourism expertise built over generations.

Curated Jordan is a U.S.-based luxury travel design studio specializing in private journeys through Jordan, created for American travelers seeking cultural depth, comfort, and connection.

Founded by Cathleen Richards, experienced luxury travel curator and Travel + Leisure 2025 A-List Advisor for Jordan, Curated Jordan designs elevated experiences across Petra, Wadi Rum, Amman, the Dead Sea, Jordan’s Holy Land sites, and beyond, bringing together history, hospitality, and modern luxury.

Jordan is home to Petra, one of the New Seven Wonders of the World, and holds deep significance within Holy Land and pilgrimage travel. It is also a destination shaped by food, ritual, and hospitality. These are elements that are often overlooked, yet essential to understanding the culture.

Our journeys frequently center around Jordanian food and hospitality, from family-hosted meals and traditional bread-making to market visits and refined dining experiences that highlight regional ingredients, Jordanian wine, and evolving culinary traditions. Food is not an add-on here; it is how culture is shared.

For travelers drawn to wellness travel, Curated Jordan offers space for rest and renewal through experiences with a sense of place: floating in the Dead Sea, desert stillness in Wadi Rum, and intentional pacing that allows the body and nervous system to settle. Select journeys may also incorporate optional wellness elements—such as meditation, yoga, or energy-based practices—led by Cathleen, a certified Reiki Master, when aligned with the traveler’s intentions.

We work through long-established relationships in Jordan, partnering with respected local guides, families, and hospitality professionals. These partnerships allow for thoughtful access to archaeological sites, sacred landscapes, desert camps, and private homes, always pairing invitation and cultural respect.

Every trip is privately operated and custom-designed, balancing five-star accommodations, expert guiding, culinary immersion, professional drivers, and meaningful moments. Whether traveling for history, faith, food, photography, or personal renewal, each journey is designed with safety, security, and highest intention.

Curated Jordan exists for travelers who want more than a tour of the highlights. We create journeys that invite understanding, access, and presence. In this way, Jordan is experienced not as a destination to consume, but as a culture to be experienced with an invitation to step inside.